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Spotlight Series: Regina Frahm

spotlight series Regina Frahm | newton, iowa Regina Frahm may be best known for transforming an unsightly bar into a modern day mercantile in her hometown of Newton, Iowa, but this sheep-farmer-turned-small-business-guru has mastered the art of building community as...

Livestock Guardian Dogs

WHY LIVESTOCK GUARDIAN DOGS DESERVE YOUR ATTENTION WHEN MOST PEOPLE THINK OF A FLOCK, THEY JUST THINK OF SHEEP. BUT IF YOU LOOK CLOSELY, YOU’LL SPOT A FEW LARGE WHITE-COATED CANINES positioned CALMLY AT THE CENTER.  When most people think of a flock, they just...

The Dance

Sheep Shearing. The World's Oldest and Most Misunderstood Dance “A necessary evil. That’s how some people see us,” says Katie, one of the founding partners of Right Choice Shearing, a North Texas shearing company she and partner Darian founded and operate today. Both...

Wool + The Military

Wool + The Military The steadfast fiber that’s been beside the US military every step of the way Each branch of the US Military has its own uniforms, ranks, heroes, songs, and certainly slang. However, since each branch’s founding day, they have all shared one thing...
5 Tips on Caring for Wool at Home

5 Tips on Caring for Wool at Home

Download Guide Now! You might think natural fibers, like wool, need to be taken to the dry cleaners to be properly cleaned. But the truth is, you can care for most of your wool products at home just as well. Whether you’re over the expense, tired of being exposed to...
2019 American Wool Holiday Gift Guide

2019 American Wool Holiday Gift Guide

A few years ago we released our first American Wool Holiday Gift Guide, and it is back by popular demand! Each of these items are from companies that use American wool and also manufacture in the United States, meaning with each purchase you are supporting American...
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